Gold’s Gym SoCal becomes the first in the U.S. to install Octagon LOAD, a strength training system by Escape Fitness.
Anytime Fitness launches its Train For Your Life campaign across Asia, spotlighting a shift toward mental wellness and sleep.
Burn Boot Camp raised $465,500 in its ninth annual “Be Their Muscle” campaign for the Muscular Dystrophy Association.
New data from Placer.ai reveals how gym-goers are shifting habits in 2025, from visit frequency to income trends and peak-hour preferences.
Relo Metrics’ latest report reveals the NBA generated over $2.3 billion in brand exposure value during the 2024–2025 regular season.
Arketa raises $15M to scale its all-in-one AI platform for boutique fitness studios, founded by a yoga instructor-turned-entrepreneur.
CrossFit partners with Levels to bring metabolic health tools to affiliates, marking a first-of-its-kind collaboration for both entities.
Gold’s Gym is partnering with Hyrox to launch North America’s first Hyrox Performance Center in Dallas, Texas.
The Health & Fitness Association is arguing against proposals to subject dumbbells, kettlebells and resistance machines to high tariffs on steel.
iFIT is adding Pilates and yoga classes from Club Pilates and YogaSix through a new partnership with Xponential Fitness.
Sign Up to Our Newsletter
