Equipment
Scaling Wellness: Merrithew’s Blueprint for the Future of Fitness Franchising
Through a focus on mindful movement, Merrithew delivers premium equipment and globally-recognized educational training that fuels sustainable, profitable business. The […]
CrossFit Renews Velites Deal for 2026 Games After Replacing Reebok & Nobull
Velites has been named the official apparel and footwear partner of the 2026 CrossFit Games, expanding its role.
As Workouts Get Harder, Gym Floors Need to Get Smarter
Bo Barber of Ecore International explains how functional training, and recovery modalities are pushing traditional flooring past its limits—and what […]
Build a Smarter Strength Zone
Maximize Space, Increase Versatility, and Future-Proof Your Floor Plan Strength training is no longer a niche offering — it’s a […]
The Glute Zone Guide: Your Cheat Sheet for Member Engagement
By creating blueprints for dedicated glute workouts, Precor is handing gym owners a powerful tool for designing specialized strength training […]
Weighted Vests Are Being Redesigned for Women—How The Carry Is Shaping a New Era of Fitness
Built with premium materials and adjustable weight, The Carry Vest delivers on what hundreds of women say the industry has overlooked
Personalization Powers Technogym’s Results-driven Programs
From gyms to hotels, the supplier leverages AI to empower users to reach their individual goals and owners and operators […]
TRX Leverages Inclusive Design To Elevate Strength Training Staples
TRX’s new batch of tools upgrade time-tested movements to match modern needs around comfort and accessibility
Skelcore and the Future of Fitness Spaces: Redefining Gyms, Hospitality and Wellness Tourism
Premium design. Smaller footprints. Retro innovation. Skelcore helps operators turn industry shifts into growth strategies built for ROI and retention. […]
Pilates and the 2026 Equipment Forecast: The Rise of Intelligent, Integrated Movement
Once a boutique niche, Pilates is now influencing a sweeping industry transformation. iFIT and Freemotion are ushering in the change
