Echelon Eyes Commercial Market With ‘Upgraded’ Connected Fitness Products
Echelon is looking to drive member engagement with machines that offer content spanning fitness, gaming and entertainment.
Pvolve Nears 50 Franchise Agreements Amid Quick Growth
Pvolve, the fitness brand tied to Jennifer Aniston, signed its latest franchise deal, planning six locations in the Tampa Bay area.
Serotonin Centers Expands as Longevity Franchises Flourish
Serotonin Centers is expanding its longevity and anti-aging franchise concept in Chicago with three new locations, its latest in a spate of expansion moves.
Anytime Fitness Has Big Plans for Dubai, Middle East
Anytime Fitness is set to open many clubs in the United Arab Emirates, where Dubai is emerging as a fitness hotspot.
Outdoor Voices Reportedly Set for Bankruptcy Amid Activewear Struggles
It’s a trying time for activewear, as Outdoor Voices stores are left shuttered with irate notes posted by former employees.
Burn Boot Camp Adds Financing Option for Franchisees
Burn Boot Camp is fueling its nationwide expansion and providing its franchisees with financing options, partnering with ApplePie Capital.
Investors Bullish on Consumer Health, Preventive Care
Lance Armstrong's Next Ventures is the latest VC fund to target whole-person health, preventive care and diagnostics, looking to invest $100 million.
TruFit Hits 40 Locations, Expands in Tennessee
TruFit Athletic Clubs, a Texas-based high-value, low-price (HLVP) gym chain, opened its 40th club and fourth Tennessee location.
Wellness Clubs Are Taking Over NYC
The Big Apple is taking a bite out of AI-powered wellness experiences in lavish, members-only clubs like Continuum in Greenwhich Village.
Ultrahuman Raises $35M To Disrupt Smart Ring Market
Ultrahuman, a wearable company with products like a habit-tracking ring, CGM and home health device, has secured a $35 million Series B round.