New Report: The Business of Wellness, Recovery & Longevity
Explore the trends shaping the future of wellness.
With Fit Body Forever, Fit Body Boot Camp helps out a demographic that needs it most and puts their franchisees in a position for success
With versatile, science-backed recovery tools, Bon Charge helps people stay grounded through the year’s most overstimulating stretch
Alpha Fit Club stays true to its core values while adapting key strategies to thrive in new territories around the east coast
As the new year approaches, fitness goals return — but they don’t look the way they used to. Today’s members are far more intentional. They’re tracking recovery scores, measuring VO2 max, analyzing strain and selecting workouts based on whether they extend their healthspan — not just raise their heart rate.
Once a boutique niche, Pilates is now influencing a sweeping industry transformation. iFIT and Freemotion are ushering in the change
Through meticulous testing, open-access maintenance and relentless iteration, Concept2 builds on each success, producing machines that endure.
Elevate by Echelon helps gyms meet the demand for hybrid fitness — with a platform that's easy and effective for members and operators
Pilates is booming. Members are asking for it, wellness trends are fueling it and clubs that offer it are seeing stronger retention. Yet for operators, reformers can be tricky — bulky equipment, limited class spots and the question of how to optimize programming. That tension has made reformer Pilates both one of the most exciting...
The leading fitness equipment supplier Life Fitness uses thoughtful floor design to attract and retain target members
SupaFitGrow’s AI Brand Identity Assistant improves marketing results by leveraging what makes your brand unique
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