Lizzo, Timberlake, Other Celebs Invest in Hydrow
With Lizzo, if you had heard rumors of her investing in Hydrow, now you know that all the rumors were true!
Move United Forms Digital Fitness Platform for Disabled
First 1000 to register for Move United platform will receive program for free. First 500, a free fit kit with workout equipment included.
Maven Clinic Obtains Unicorn Status
Telemedicine company Maven Clinic is the first within its sector of women's and family health to reach unicorn status in the United States.
Beauty Bites by Bobbi Brown is Skin, Hair Health Chocolate
Described as functional gourmet chocolate, Beauty Bites contains biotin, collagen, and hyaluronic acid with 30 calories and 2 grams of sugar.
Barry’s Bootcamp, Eight Sleep Partner for Whole Fitness
The Barry’s Bootcamp clientele will be able to boost their sleep health with 'exclusive pricing on Eight Sleep products.'
Maria Sharapova Puts Money, Brains Towards Tonal
Maria Sharapova joins fellow celebrity athlete investors Michelle Wie, Serena Williams and Stephen Curry, among others, as a Tonal investor.
Fitbit to Help Conduct Horror Movie Heart Rate Study
Fitbit said they were happy to be selected for FinanceBuzz's horror movie heart rate study, telling Athletech News, "...we’re looking forward
Will Biking and Running Endure in Post-Pandemic World?
With gyms and now Peloton taking a dip, where does that leave other more traditional fitness modalities, such as biking and running?
On Running IPO: Shares Value Shoemaker at $11.35B
Swiss shoe and sports apparel company On Running is backed by tennis player Roger Federer, who reportedly invested $54 million into the firm.
T-Mobile Sets Sights on Smart Apparel, Wearable Tech
T-Mobile is joining forces with six startups to transform 5G into a leader in wellness industry with smart apparel & wearable tech.