An image of Nerio Alessandri.

Technogym Reports €458M in Revenue for First Half of 2025

The Italian fitness and wellness company posted 14.1 percent growth, with gains across commercial and consumer segments and strong performance […]

Kelly Starrett

Master Knowledge: Dr. Kelly Starrett on Mobility & ‘Movement Health’

Dr. Starrett, one of the world’s top experts on the intersection of movement and mobility, shares his expertise in ATN’s […]

artwork for the ATN Stack article series

The Stack: Leveraging Data To Drive Sales at Mailchimp

Intuit, parent company of Mailchimp, is making it easier to target customers and acquire new ones, while Worldwide Golf taps […]

The Picklr To Open 50 Pickleball Clubs in Australia & New Zealand

The Picklr will open indoor pickleball clubs across Australia and New Zealand, starting with a Sydney location, as the Drew […]

Gap Inc. Appoints Maggie Gauger as Athleta President and Chief Executive Officer

Gap Inc. Taps Nike Veteran Maggie Gauger as Athleta CEO

Gauger, a longtime Nike executive, will take over Aug. 1 as Chris Blakeslee steps down Gap Inc. has appointed Maggie […]

TD Bank's Mark Wasilefsky

TD Bank’s Mark Wasilefsky on Specialized Financing for Fitness Franchises

From HVLP gyms to startup support, TD Bank combines tailored financial solutions with deep industry expertise to help fitness businesses […]

phone shows an Xponential Fitness logo

Xponential Fitness Taps Morrow Hill To Lead Real Estate Strategy

The real estate partnership comes as Xponential trims its brand portfolio and prepares to report second-quarter earnings Morrow Hill, a […]

CrossFit CMO Jenna Hauca

Inside CrossFit’s New Marketing Strategy Under CMO Jenna Hauca

Ahead of the CrossFit Games, Hauca spoke with ATN about her vision for the brand, including why CrossFit is embracing […]

woman working out with dumbbells at Orangetheory Fitness

Dr. B Teams With Purpose Brands to Help Members Apply HSA/FSA Funds to Fitness

Through the new partnership, members can consult with Dr. B to see if their HSA or FSA funds qualify for […]

Ergatta

iFIT Deepens Ergatta Partnership With Game-Based Workouts & Tour de France Bike Content

iFIT members can now access Ergatta’s game-based workouts across treadmills, bikes and rowers, expanding options for non-runners and fans of […]