Set Active Expands Its Fabric Line With Luxform
Los Angeles-based activewear brand, SET Active, has introduced its first new fabric since 2024 with its new Luxform line.
Despite Retail Slump, Consumers Are Spending More on Fitness & Wellness Than Ever Before
Fitness gear, supplements and athleisure are soaring as consumers, especially Millennials and Gen Z, prioritize self-care.
Gold’s Gym Signs Deal for 60 Locations in Brazil
Gold’s Gym has signed a master franchise deal to open 60 locations in Brazil over the next decade, with the first opening in 2026.
Virtuagym Launches AI Fitness Coaching Tool for Gyms, Trainers
Virtuagym launches MAX AI Coach, helping gyms and trainers create personalized workouts in seconds as part of its expanding AI strategy.
Runna Launches Race Discovery App Amid Race Sign-Up Surge
Runna has launched Races by Runna, a global platform that helps runners find events and sync them to personalized training plans.
Does Pickleball’s Next Chapter Serve More Than Courts? All Signs Point to Yes
Pickleball brands like The Pickle Pad and Chicken N Pickle are expanding beyond courts into eatertainment hubs with dining, games and more.
How JK Wellness Is Rewriting the Retention Playbook With Wellness
Through tiered memberships and smart onboarding, wellness is becoming a revenue-generating pillar — not just an amenity.
Sleep.ai Raises $5.5M As Investors Zero In on Sleep Health
Sleep.ai, formerly SleepScore Labs, has raised $5.5M to expand its AI-powered sleep intelligence platform.
Cody Rigsby’s Biggest Tips for Fueling Fitness Routines
Peloton star, Cody Rigsby, on his approach to nutrition, wellness and staying connected with millions of fans.
Vasa Fitness Brings Strength Program to More Clubs, National Expansion Set for 2026
Vasa Fitness is expanding studio lft to more clubs, with a national rollout in 2026, as demand grows for coach-led strength training.
