Xponential Fitnes
Aligned Fitness Acquires 13 Club Pilates Studios
Private equity-backed Aligned Fitness has grown its Club Pilates footprint to 47 studios, fueled by new Southeast acquisitions.
Xponential Fitness Offloads Rumble, CycleBar to Extraordinary Brands
Xponential Fitness has completed the divestiture of Rumble Boxing and CycleBar, with Extraordinary Brands acquiring the fitness brands.
YogaSix Franchisees Form Advocacy Group, See Widespread Participation
More than half of all YogaSix studios are represented by a new franchisee association focused on financial sustainability and collaboration.
Stronger Moves, Stronger Members: The Rise of Pure Barre Define
With progressive overload and resistance training, Define by Pure Barre isn’t just changing workouts — it’s transforming lives.
Anthony Geisler Launches Sequel Brands, a New Boutique Fitness Franchisor
Anthony Geisler's new fitness company Sequel launches with four brands, locations across the U.S. and a team of top execs.
Rumble Boxing CMO on Building Brand Awareness at Scale
A former D1 athlete turned marketing exec, Rachelle Dejean has helped Rumble establish itself as one of the coolest brands in fitness.
BFT Marks National Exercise Day With Events, Sweepstakes
Body Fit Training is celebrating National Exercise Day on April 18 with a nationwide sweepstakes and special events at participating studios.
Anthony Geisler To Give Keynote at ATN Innovation Summit, Fueling Speculation on Future Plans
Geisler's keynote at Athletech's Innovation Summit will be his first major public appearance since leaving Xponential Fitness last May.
Exploring Growth Opportunities with Lindora in the Longevity-Focused Market
Lindora and its medically-guided approach is carving a unique path for franchisees eager to tap into this growing demand
