Tennis
Nick Kyrgios Takes a Swing at Activewear With Stack Athletics
Nick Kyrgios is taking on a new role at Stack Athletics, driving the rise of bold racket-sport style for Gen Z and millennials.
Thorne Launches Sports Performance Line, Taps Tennis Pro for Campaign
Pro tennis star Ben Shelton has partnered with Thorne to spotlight its new line of on-the-go sports supplements, such as Daily Electrolytes.
Product of the Week: Racquet Sports Round-Up
Shop the best products for playing racquet sports including clothing, tennis bags, massage guns, and more.
Break the Love & Lillet to Co-Host Series of Events During Women’s History Month
One anticipated event is the Lillet Women in Sports panel, which will feature former pro tennis player & Athleta ambassador Monica Puig and...
Tennis Great Serena Williams Serves Up Pain Relief With New Venture
Will Perform, the new venture by Serena Williams, includes five products in four categories: [WILL] Relieve, Cool, Rest, and Soothe.
How SwingVision is Redefining Tennis
SwingVision has expanded in scope since it was launched in 2019 for 18-55 year old tennis players competing in at least one match every week.
Wondermind Funding: Digital Mental Health Firm by Selena Gomez Reaches $100M Valuation After Backing from Serena Williams
Digital mental health firm Wondermind, co-founded by Selena Gomez, has raised $5m in Series A funding round led by VC firm of Serena Williams
Break the Love and American Express Are Giving Away Free Access to Tennis
The American Express tennis deal with Break the Love enables access to 10,000 bookings at 500+ tennis & pickleball courts in NYC.
BREAKING: Break the Love Becomes Official Tennis & Pickleball Partner of Equinox x Hamptons
Equinox x Hamptons members get complementary access to private tennis and pickleball courts in the Hamptons.
Tonal Teams Up with Serena Williams & Books Super Bowl Ad Featuring Tennis Icon
Serena Williams opens the Tonal ad with a firm message that says 'Never be afraid of your strength.'
