The fitness industry has entered the era of data abundance. Technology advancements and AI have given operators unprecedented visibility into performance — from attendance and retention to revenue, churn risk and capacity utilization. But access to endless data alone doesn’t translate into better decisions. In many cases, it creates the opposite effect: complexity. Teams find...
Most gyms and studios invest heavily in what happens inside a class. They refine programming, hire great coaches, and dial in equipment, playlists, lighting and layout. All of that matters. But when it comes to retention, what happens before and after class matters just as much — if not more.
Tim Green joins the ATN podcast to share his thoughts on one of the most vexing issues operators face: member acquisition and retention.
TeamUp is designed as a tech product for the fitness industry, not a fitness product using technology, an approach that benefits operators and their members.
Sign Up to Our Newsletter
