SWTHZ
Wellness & Recovery Outlook: CEOs Talk Market Growth, Making Science Accessible
ATN speaks with CEOs of some of the world’s top (and up-and-coming) wellness and recovery brands.
SWTHZ on the Rise of Personalized Recovery & The Future of Self-Care
SWTHZ, a leading contrast therapy brand, knows there’s more than one layer to wellness and how to address them all extensively
Unscripted: SWTHZ’s Jamie Weeks on Contrast Therapy, Biz of Franchising
SWTHZ founder Jamie Weeks joins the ATN Unscripted podcast to offer his unique take on building a successful wellness franchise.
Tech-Free Contrast Therapy Studio Sauna House Expands to Tennessee
Sauna House, a modern bathhouse brand, plans to launch a Knoxville, Tennessee, location as early as spring 2025.
How SWTHZ Delivers on Wellness Demands of All Kinds
SWTHZ has a top-notch understanding of what educated and new consumers are after in the wellness space at this point in time.
The Booming Business of Hot & Cold
With the sweeping industry shift to wellness, centuries-old practices like saunas, cold plunges and bathhouses are making a rousing resurgence
The Best Wellness & Recovery Franchises To Open
Athletech News breaks down the top wellness and recovery franchises, including investment, modalities and growth plans.
SWTHZ, Plunge Ink Exclusive Distribution Partnership
Plunge will provide its cold plunge tubs to SWTHZ facilities nationwide, a massive distribution deal for the cold therapy brand.
SWTHZ Adds Key Players as Contrast Therapy Franchise Eyes 100+ Studios
SWTHZ, a sauna and cold plunge studio brand, is adding scientist Dr. Susanna Søberg and private equity vet Rachel Lee to its ranks.
Fireside Chat: SWTHZ’s Jamie Weeks on Disrupting Fitness & Wellness
Jamie Weeks, a highly successful Orangetheory Fitness franchise owner before founding SWTHZ, shares his candid thoughts on the business of franchising.
