SoulCycle
SoulCycle Teams With Superpower To Integrate Biomarker Testing
Telehealth platform Superpower is joining SoulCycle’s Fall Challenge to bring biomarker insights into the cycling studio.
SoulCycle, The Zero Proof Partner as Sober-Curious Trend Rises
The Zero Proof has partnered with SoulCycle for a Hamptons activation offering non-alcoholic drinks to riders ahead of a national rollout.
WeightWatchers Adds SoulCycle’s Julie Rice, Acquires Her Startup Peoplehood
WeightWatchers names SoulCycle co-founder Julie Rice as Chief Experience Officer and acquires her platform Peoplehood.
CEO Corner: Nordic Strong’s Nicoline Roth on Disrupting the US Fitness Market
Roth's Nordic Strong makes its official debut in NYC this fall, powered by a patented machine and elements of Danish and Norwegian culture.
SoulCycle’s Wellness Weekend Returns to the Hamptons with Three Days of Sweat, Recovery & Indulgence
SoulCycle’s second annual Wellness Weekend returns to Bridgehampton June 27–29, transforming The BARN into a curated escape.
SoulCycle & Uni Partner to Introduce Sustainable Body Care in Studios
SoulCycle has introduced a new partnership with Uni in its studios across the U.S. and U.K. Beginning March 3rd.
Peloton, Truemed Partner To Enable HSA/FSA Spending on Fitness Equipment
Peloton is making it easier for Americans to purchase fitness equipment using HSA/FSA funds, partnering with payment solutions brand Truemed.
SoulCycle Partners with BetterHelp for World Mental Health Day
In a initiative to promote holistic wellness, SoulCycle is joining forces with BetterHelp to celebrate World Mental Health Day on October 10.
Inside Othership’s Communal Approach to Sauna & Ice Bath Therapy
Already a hit in Canada for its wellness programming fused with group-based hot and cold therapy, Othership has landed in New York City.
SoulCycle Celebrates Community at First-Ever Wellness Weekend in the Hamptons
The Wellness Weekend was a holistic health playground, pairing SoulCycle's cult-favorite cycling workout with next-gen recovery experiences.
