Solidcore

Joan Breibart, a Pilates Pioneer, on Why the Workout Continues to Grow 

Breibart happened upon Pilates decades before it became popular, and has helped drive the workout modality's explosive growth in the U.S.

Anne Mahlum, Jay Siano Launch Fitness & Wellness Advisory Firm

Solidcore founder Anne Mahlum and real estate pro Jay Siano have launched an advisory firm catering to health, beauty, fitness and wellness brands.

an image of Solidcore fitness memebrs working out

Solidcore Taps UVA Business School To Prep Students for Fitness Careers

Solidcore is teaming with the University of Virginia's McIntire School of Commerce in a partnership that could redefine the business of fitness.

an image of JetSet Pilates clients working out

JetSet Pilates Hits Milestone With 50 Franchise Locations Sold 

JetSet Pilates continues to solidify its presence in the red-hot Pilates market, hitting a new milestone of 50 franchise locations sold.

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Solidcore Explores Sale Amid Pilates Boom, Per Report

A potential sale could value Solidcore at more than $750 million. The Pilates-inspired brand has over 100 locations and is in expansion mode.

an image of Anne Mahlum, Solidcore founder, sitting on a stool

Anne Mahlum Is ‘Very Bullish’ on Longevity, Alcohol-Free Wellness

Anne Mahlum's latest investment in Virginia herbal medicine brand Apothékary could indicate the next big thing in the booming wellness space. 

an image of Solidcore members under blue lights

Best of Both Worlds: The Rise of High-Intensity, Low-Impact (HILIT) Training

Brands like Solidcore are championing the benefits of HILIT, which combines HIIT's efficiency with a low-impact focus, reducing wear and tear.

Pilates Is Everywhere From Studios to ‘Saturday Night Live’

Saturday Night Live devoted a sketch to the quirks of Pilates as the boutique fitness modality booms in popularity across the U.S.

The 10 Healthiest Cities in the US Based on Overall Wellness

Mindbody and ClassPass released their annual Wellness Index, unveiling the ten healthiest cities in the United States.

an image of Apothékary tincture

Solidcore Founder Anne Mahlum Backs Herbal Medicine Brand Apothékary

Mahlum's latest investment in fitness and wellness, Apothékary offers herbal medicine blends that support a host of health benefits.