Protein
RXBar Co-Founder Launches Hormbles Chormbles as High-Protein Candy Brand
Jared Smith, the co-founder of RXBar, is looking to tap into the red-hot market for high-protein snacks with Hormbles Chormbles.
Are Consumers Nutritionally Savvy? Not Quite, MyFitnessPal Finds
MyFitnessPal’s latest Nutrition IQ 3.0 survey reveals surprising gaps in nutritional knowledge and has launched a quiz to help consumers.
Floyd Mayweather Enters the Supplement Game with 1O1
Famed boxer Mayweather has launched a collection of supplements to fuel performance Floyd Mayweather, who many call one of the […]
Life Time Launching Free Ultimate Protein Reset
Life Time has unveiled a second complimentary challenge for non-members this year: a 30-day Ultimate Protein Reset.
PBfit Named Official Partner for the 2025 CrossFit Games
CrossFit has named healthier-for-you peanut butter brand PBfit as its official partner for the 2025 CrossFit Games.
Shed Launches Clear Protein Hydration
Shed has launched Clear Protein Hydration, tackling two concerns of the health-minded: hydration and protein.
Dietary Guidelines Could Prioritize Beans & Lentils Over Meat
The Dietary Guidelines Advisory Committee has recommended a fundamental shift away from meat and milk to plant-based protein and water.
These 5 Healthy Food & Drink Trends Could Define 2025
From protein donuts to GLP 1-boosting foods, these healthy food and drink trends are poised to dominate in the year ahead.
How Celebrity Trainer Jason Walsh Created Rise311 for Plant-Based Protein Innovation
Discover RISE311, designed for easy digestion with high-quality ingredients like sprouted barley protein and Stevia Reb-M.
Product of the Week: Gainful Personalizes Nutrition Better Than Most
Gainful creates personalized nutrition and supplement packages based on an online quiz, and offers access to registered dietitians.