Pickleball
Humana Launches “Invite” Campaign to Get More Seniors Pickleball-Ready
Humana’s new “Invite” campaign uses pickleball to inspire seniors to stay active, connected, and engaged, offering free paddles and nationwide events.
Pickleball Becomes Ground Zero for Wellness-Focused Brands
Le-Vel teams up with USA Pickleball, one of many wellness brands that are racing to join the sport’s booming scene.
Pickleball Kingdom To Open 10-Court Facility in Georgia
Pickleball Kingdom, an indoor pickleball franchise, is launching a 10-court indoor facility in Austell, Georgia this winter.
Life Time, CityPickle & Pickleball Pros Rally Behind Luxe Boca Paddle Club
Life Time, CityPickle and top pickleball pros are backing a 100,000-square-foot luxury paddle club in Boca Raton.
Aurora Anguilla Serves Up a Pickleball Paradise in the Caribbean
Aurora Anguilla Resort & Golf Club unveils 11 pickleball courts, the most in the Caribbean, alongside new clinic packages.
Peptides & Pickleball? DUPR Teams With Vita Bella
DUPR partners with digital health platform Vita Bella to offer pickleball players access to peptide and hormone therapy for performance.
Stack Athletics Scoops Up Vulcan in Pickleball Power Play
Stack Athletics has acquired Vulcan Pickleball, naming the VPRO Flight ball official for MLP and DUPR events.
Dill Dinkers Opens First San Antonio Pickleball Facility, Breaks Ground on Second Location
Dill Dinkers opens its first San Antonio location with plans to launch up to 20 indoor pickleball facilities across the greater metro area.
Life Time Unveils Phase One of Luxury Club in Boise Suburb
Life Time has opened phase one of its new luxury athletic club in Eagle, Idaho, with full amenities set to launch by summer 2026.
The Picklr Expands to Japan, Plans 20 Clubs
The Picklr is expanding to Japan with plans for 20 clubs, marking its first move into Asia through a master franchise agreement.