marketing
Khloé Kardashian’s Khloud Protein Popcorn Marks a New Wave in Celebrity Wellness Marketing
Khloé Kardashian's Khloud Protein Popcorn is using experiential marketing and other strategies to capture attention in a crowded snack aisle.
Red Bull Gives Experiential Fitness New Wiings With Sweat the Deck, F45 Takeover in Chicago
Red Bull brings Sweat The Deck spin on a boat and F45 Training to Chicago Aug. 23–24, fueling the rise of brand activations.
Mascot Magic? EoS Fitness Reports Early Wins With Campaign
Will Power, the fun new mascot of EoS Fitness, is driving new engagement in a marketing move rarely seen in the fitness industry.
partnership
The Future of Fitness Marketing: Embracing DOOH
Discover the benefits of Digital Out-Of-Home (DOOH) advertising, from increased visibility and engagement to leveraging real-time data
Fitness Franchises Require Consistent Messaging for Success, Advises Marketing Pro
agEnterprise, a new brand management platform, serves fitness franchises and multi-location fitness brands.