LVMH-backed private equity firm L Catterton is in exclusive talks to buy a stake in extreme fitness brand Hyrox, according to Sky News.
Mars Men has raised $27.5 million in Series A funding, led by L Catterton, for its supplements that naturally boost testosterone.
At the ATN Innovation Summit, McKinsey and L Catterton leaders outlined how fitness brands can win amid rapid industry consolidation.
Marc Magliacano discusses industry trends, major deals and the future of fitness and wellness at the ATN CEO Summit
L Catterton has acquired a majority stake in Solidcore, the Pilates-inspired strength training brand founded by Anne Mahlum.
Protein Bar & Kitchen, a health-focused fast-casual restaurant backed by L Catterton, has signed its first multi-unit franchise partner.
Backed by L Catterton, Squared Circles is eyeing projects including nutritious food products for GLP-1 users and whole-body health for men.
As the brand eyes a retail and womenswear expansion, Rhone also has received investment from NBA team owners and former NFL stars.
Hydrow, a celeb-backed connected fitness rowing brand, is reportedly discussing acquiring CityRow to nab its rival's subscriber base.
Thorne, which makes wellness supplements and at-home health tests, will become a privately held company once the deal closes.
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