How is Longevity Reshaping the Fitness Business?
The trends and business models creating new opportunities across wellness and recovery.
As participation in weekly exercise rises in Ireland, PureGym, the U.K.'s largest low-price gym operator, is entering the market.
Everlast Gyms has partnered with Hyrox to launch 60 race-day-inspired training centers across the U.K. and Ireland.
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