The ATN Innovation Summit is Less Than a Month Away
Join the industry’s top fitness and wellness leaders in New York City.
Amazfit, the official wearable of Hyrox, is making a bigger push to cater to hybrid-fitness athletes with the Balance 3 and Balance Ultra.
Christian Toetzke and Andrew Sugerman join the show to discuss how they're envisioning the future of competitive fitness and their role in it.
Hyrox is coming to World Gym's 140 Taiwan clubs, exposing the global racing phenomenon to hundreds of thousands of members through Hyrox-specific workouts and mini events.
Shokz is expanding its footprint in the booming Hyrox ecosystem with a new partnership activation tied to the fitness race’s massive two-weekend NYC event.
Local enthusiasm for Hyrox’s upcoming two-weekend event in New York City is strong, with fitness operators big and small seeing a boost from curated classes and content.
Getting kids to move has never been more urgent — or lucrative. Here's what youth fitness operators are seeing and why they say there's still an untapped opportunity.
Middle East operator GymNation is rolling out a Hyrox competition across its clubs, expanded women-only programming and a Dubai Performance Center.
Edwards, CrossFit's former COO and affiliate owner, has been named CEO of the storied fitness brand as it faces challenges from new competitors.
Think Hyrox, but for healthspan. The longevity-focused Super Age Games debuts this fall with Whoop and NeuroTracker as founding sponsors.
Life Time is debuting Hybrid XT group training as operators increasingly seek to challenge Hyrox's grip on the fitness-competition market.
Sign Up to Our Newsletter