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Hims & Hers is planting its flag in new overseas markets; on U.S. soil, it's navigating a GLP-1s fight against Big Pharma's branded blockbusters.
Equinox members can use tax-free healthcare funds on select memberships, personal training, recovery services and women’s health programs.
Amazon just became the next major player to enter the biomarker blood testing wars with the launch of Health Insights.
Weight Watchers is the latest telehealth company to bundle pharma and fitness, a model that's quickly becoming the industry standard.
Apple is reportedly shelving its standalone “Health+” service, instead folding tools into Apple Health as competition in wearables and AI-driven wellness intensifies.
Function Health alleges Superpower made misleading claims around biomarker testing and clinical support, and in social media advertising.
Oura’s partnership with Fullscript puts smart ring data directly in clinicians’ hands as the FDA redraws the lines around wearable health tech.
F45 Training is expanding into diagnostics and personalized supplements through a new partnership with Joi + Blokes.
ATN breaks down the sudden rise of digital health platforms offering biomarker blood testing and personalized insights.
From body-composition scanning to metabolic testing and GLP-1s, fitness facilities across the U.S. are morphing into preventive health hubs.
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