Gyms
Life Time Extends Hoka Deal, Expands in Colorado
Apparel and footwear brand Hoka will host pop-up shops and experiences at select Life Time clubs and events this year.
Genesis Health Clubs Acquires NJ’s Atlantic Club in Northeast Move
Genesis Health Clubs has entered the East Coast fitness market, acquiring The Atlantic Club, which has two locations in New Jersey.
How Crunch Is Building for a New Era of Fitness
With over 450 gyms and more to come, Crunch CEO Jim Rowley dishes on the brand's approach to fitness and franchising in 2024 and beyond.
Seeking a Swolemate? Adidas, Bumble Partner To Connect Gym-Goers
Adidas Training has enlisted the help of dating app Bumble to make it easier for fitness enthusiasts to find a fellow training buddy.
Planet Fitness CEO Talks Franchise Strategy, Price Increase & GLP-1s
Planet Fitness interim CEO Craig Benson delved into a number of important topics, including the brand's new franchise strategy.
UK’s PureGym Plots North American Expansion as Pure Fitness
One of Europe's top fitness operators is looking to muscle its way into the crowded high-value, low-price gym market in the U.S. and Canada.
Gold’s Gym SoCal Embraces the Future of Fitness
With content creator rooms, turf spaces and recovery rooms, Gold's Gym locations in Southern California are getting major makeovers.
Crunch Fitness Franchise Group Plots Midwest Expansion
Michigan's top Crunch Fitness franchisee is looking to go from nine locations to as many as 75 following a partnership with CapitalSpring.
NJ Passes Gym Cancellation Law but IHRSA Secures Key Language
Canceling a gym membership in New Jersey may soon be as easy as the click of a button, but fitness operators won some flexibility .
Walmart Opens Giant Fitness Center Amid Corporate Wellness Wave
The 360,000-square-foot Walton Family Whole Health & Fitness center is located at Walmart's headquarters in Bentonville, Arkansas.
