Flex

exterior shot of a Planet Fitness gym

ATN Week in Review: Low-Price Fitness Is Winning More Than Ever Before

As Americans tighten their wallets amid economic concerns, they’re strongly embracing budget-friendly gyms like Planet Fitness.

Equinox To Accept HSA/FSA Funds for Memberships in Partnership With Flex

Equinox members can use tax-free healthcare funds on select memberships, personal training, recovery services and women’s health programs.

Ladder app

Ladder Adds HSA/FSA Eligibility Through Flex

Ladder has partnered with Flex to make its fitness app eligible for Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).

Fitness & Wellness Brands Go All-In on HSA/FSA Spending

Fitbod, iFIT, Johnson Fitness & Wellness and Wellhub are making it easier to use HSA and FSA funds on fitness products and subscriptions.

Flex

Unlocking Consumer Health Dollars: How Flex Is Redefining the Fitness Economy

As consumer wellness surges and new legislation expands HSA access, Flex makes it simple for brands to accept pre-tax dollars.

woman ties her sneaker

Flex Raises $15M To Expand HSA/FSA Payments Access

Flex has just raised $15M in Series A funding to bolster its HSA and FSA payment platform and make wellness purchases more accessible.

Therabody, Flex Expand HSA/FSA Access to LED Masks, More

Therabody partners with Flex to make its LED mask, SmartGoggles and SleepMask HSA/FSA eligible, expanding access to beauty and recovery tech.

Balanced Body metro IQ reformer

Balanced Body & Flex Partner To Make Pilates Purchases HSA/FSA Eligible

Balanced Body has partnered with Flex, allowing consumers to use pre-tax funds on Pilates equipment and accessories starting May 20.

A man standing outside at night near a Thatch billboard.

Thatch Launches Curated Health Marketplace, Teams With Function Health

Thatch launches its new Marketplace, partnering with Function Health, Oura, Hims & Hers, and more for employee wellness.

two women working out

Alo Moves Expands Access to Yoga, Fitness & More With Flex

Alo Moves has partnered with Flex to make its wellness subscription HSA and FSA eligible, unlocking wellness, fitness and mindfulness.