Fitness Finance

Is Private Equity Right for Your Fitness Business?

There are several ways to finance your fitness business. Whether or not private equity is the best option comes down to your style and goals.

an image of Bodi/Beachbody's well-known fitness brands

Beachbody Raises $5.3M Via Registered Direct Offering

The Beachbody Company, now doing business as BODi, says its raising capital for "general corporate purposes."

Fitness & Wellness Market Healthy Despite Post-Pandemic Woes, Investors Say

Top fitness and wellness investors share their thoughts on the industry’s financial health now and in the future.

F45 Co-Founder Back in Fitness, Joins The Yard Gym

F45 co-founder Rob Deutsch is backing the Australia-based boutique fitness franchise as it aims to triple its location footprint.

Mitsubishi HC Capital Bolsters Fitness Franchising Options

The specialty finance company supports in-person fitness and wellness businesses with flexible franchise financing solutions .

UK Luxury Gym Third Space Secures $107M To Fuel Growth

Third Space is known for its opulence, having attracted high-profile clientele such as Prince Harry, David Beckham and Guy Ritchie.

Broad Fit Financial Off to Strong Start as Fitness Equipment Finance Company

Broad Fit Financial, a women-owned and operated firm, has already provided funding for over 50 equipment distributors in the U.S.

Whoop Fitness

Whoop, Maker of the Fitness Tracker that Pro Athletes Love, is Now Valued at $1.2 Billion

Whoop has closed a $100 million Series E Financing round from some of the biggest names in sports, valuing the company at $1.2 billion.