Fitbit
Meet the Google Pixel Watch, Centered on Health with Built-In Fitbit
The Google Pixel Watch offers six months of Fitbit Premium and three months of YouTube Music Premium at $349 for Bluetooth/Wi-Fi & $399 for 4G
The Beat Goes on For Wearable Tech: Google Seeks FDA Approval for Fitbit
Although the Fitbit wearable already has FDA approval to use ECG to monitor heart rhythm, the photoplethysmography sensors would provide...
Fitbit recalls smartwatches over hazard
The recall impacts Fitbit’s Ionic watches and consumers are advised to immediately stop using the smartwatches and contact Fitbit.
Apple and Fitbit Bring on Celebs
Apple and Fitbit utilizing notable people gives them an edge in the competition to attract wellness-oriented consumers.
Can Apple Fitness+ Take Over Fitbit Premium, Peloton?
Critics are questioning if Apple Fitness+ can drive Fitbit Premium and Peloton subscribers to their side of the exercise landscape.
Fitbit to Help Conduct Horror Movie Heart Rate Study
Fitbit said they were happy to be selected for FinanceBuzz's horror movie heart rate study, telling Athletech News, "...we’re looking forward
Opinion: Halle Berry Sweaty Betty Collab, Fitbit Snore, Rowers, Gym Business Model
The Halle Berry Sweaty Betty collab line is called the rē∙spin Edit, which was inspired by boxing and Japanese jiu-jitsu. Last year...
Opinion: Fitbit Luxe Tracker, Virtual Trainers as Music Influencers, Equinox Trainer Business, New Life Time NYC Tour
Athletech News' take on new Fitbit Luxe Tracker, virtual trainers as music influencers, Equinox trainer's business, new Life Time NYC tour.
Fitbit and Google Complete Deal for $2B+
The U.S. Justice Department said it’s not done reviewing the deal, but Google and Fitbit are stepping forward.
EU Regulators Investigating Google’s Plan to Buy Fitbit
European Union regulators have opened an in-depth investigation into U.S. tech giant Google’s plan to buy fitness tracking device maker […]
