Forme and Fitbench have partnered on a subscription-free solution that will appeal to gyms, hotels and wellness centers.
Blink Fitness will upgrade 30 of its most-trafficked gyms, equipping them with new equipment, recovery tools and refreshed interiors.
A former exec at several top sportswear brands, Guy Harkless shares his vision for Blink, the fast-growing gym chain owned by Equinox.
Athletech News spent three days at the IHRSA 2023 in San Diego speaking with fitness brands and their suppliers.
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