Crunch Plus

woman working out at Crunch Fitness

Crunch Fitness Eyes Viral Positivity With New Ad Campaign

Crunch Fitness' latest ad campaign offers a humorous take on the benefits of working out, inviting members to "Feel Good, Not Bad."

Crunch Fitness Adds Travel Workout Series, Plans More Vacation Content

With Americans vacationing in greater numbers, Crunch Fitness has launched a special travel workout series on Crunch+, its digital platform. 

Crunch Fitness Pushes Further Into Corporate Wellness

Crunch Fitness is seeing an increased interest in its corporate wellness arm post-pandemic, especially as employees return to the office.

Crunch Fitness Expansion

Crunch Fitness Will Be ‘Very Aggressive’ With Expansion Plan, CEO Says

Crunch Fitness is concentrating on growth strategies, including hybrid fitness options, as the brand continues its expansion across the U.S.

Crunch+ poster

Crunch Fitness Goes Digital, Launches Crunch+ for ‘Entertainment Fitness’

Crunch Fitness CEO Jim Rowley says that Crunch+ has been launched partly due to the continued increase in members and gym locations.