Club Pilates

people do the SkiErg at a Hyrox event
member exclusive

ATN Week in Review: After Hyrox, the Future of Competitive Fitness Is in Flux

As CrossFit searches for stability, Hyrox is thriving, while upstarts like ATHX Games and Xenom eye the booming competitive-fitness market.

Club Pilates members

Xponential Fitness Urged To Sell by Top Shareholder

Xponential Fitness' largest shareholder is pushing for a sale, arguing that Club Pilates alone is worth more than the entire company.

women work out with dumbbells at a Club Pilates

Club Pilates Adds Cardio-Driven Circuit Class

Club Pilates, one of the top brands in boutique fitness, is changing things up, introducing its first new class format in seven years.

exterior of an Anytime Fitness gym in Dubai

Franchise Brands Go All-In on International Expansion

ATN breaks down the biggest international fitness franchising moves of the past year, and analyzes what each could mean for the industry moving forward.

woman working out on a Pilates reformer
member exclusive

Can the Pilates Franchising Boom Continue?

ATN breaks down the Pilates franchises to watch, innovations shaping the sector and potential competitors in the years ahead.

Club Pilates session

Aligned Fitness Acquires 13 Club Pilates Studios

Private equity-backed Aligned Fitness has grown its Club Pilates footprint to 47 studios, fueled by new Southeast acquisitions.

Club Pilates members

Franchisee Spotlight: Club Pilates, Aligned Fitness Holdings

Aligned Fitness Holdings, a private equity-backed Club Pilates franchisee, encourages owners to “follow the playbook” and leverage resources.

Club Pilates Promotes Inclusivity in First National Ad Campaign

Club Pilates is sounding a loud message with its first national campaign: Pilates is for everyone, of every body type, age and ability. 

instructor helps a client at a Club Pilates

Club Pilates Joins Thailand’s Wellness Revolution

Club Pilates has signed a master franchise agreement to bring 20 studios to Bangkok, with the first location set to open next spring.

Supafitgrow powers pilates

How Supafitgrow Drove Growth for F45 & Club Pilates Studios

Franchisees across two different brands report an immediate boost to conversions after signing on with the digital marketing agency