better-for-you
Pepsi Launches Prebiotic Cola Amid Gut-Friendly Soda Boom
PepsiCo has expanded its functional beverage portfolio with Pepsi Prebiotic Cola, which follows the company's $1.95B acquisition of Poppi.
Lifesum Survey Reveals Americans Want Crackdown on Ultra-Processed Foods
Most Americans say ultra-processed foods are harming their health, but a new Lifesum survey shows few can recognize them on labels.
New Filter Helps Retail Buyers Find Seed-Oil-Free Products
Seed Oil Free Certified products are now easier for retail buyers to find, thanks to a new searchable filter on RangeMe.
Slice Rewinds to the ’80s, but Leaves (Most of) the Sugar Behind
With a healthier recipe and a retro radio campaign, Slice is targeting consumers who remember the original and are ready for a healthier, gut-friendly pour.
Tom Brady Enters the Snack Game With Vegan Gummies
Tom Brady and Gopuff launch Goat Gummies, a line of organic, vegan fruit snacks made with real ingredients and available on Gopuff.
Chobani Acquires Daily Harvest
Daily Harvest has been acquired by Chobani, as the yogurt leader plans to bring the ready-to-eat plant-based meals into more U.S. homes.
Two Spoons Launches High Protein Ice Cream for the GLP-1 Era
Two Spoons Creamery, a new high-protein, zero-added-sugar ice cream brand, is targeting GLP-1 users with four indulgent flavors.
3 Fast-Rising Wellness Categories Championed by Gen Z
Gen Z and millennials are driving a wellness spending boom—reshaping fitness, retail, social media, and even how we live and work.
Hershey Joins Better-for-You Frenzy With LesserEvil Deal
The Hershey Company has made a play to acquire organic snack brand LesserEvil in a $750 million deal, expanding its better-for-you portfolio.
Prebiotic Soda Power: PepsiCo Acquires Poppi for $1.95B
PepsiCo is the latest food and beverage titan that has secured a prebiotic soda startup as consumers reach for functional beverages.
