Anthony Geisler
The Fitness & Wellness Moves That Defined 2025
ATN breaks down the biggest fitness and wellness moves of 2025, from acquisitions, to funding rounds to new company launches.
Anthony Geisler, Gary Brecka & Tony Robbins’ Lifeforce Launch New Longevity Franchise
Geisler's Sequel Brands is launching the Ultimate Longevity Center in partnership with Gary Brecka and Tony Robbins’ Lifeforce.
Trump Revives Presidential Fitness Test, A Sign That MAHA Might Be Serious About Exercise
Whatever the merits of the controversial test, Trump’s decision to bring it back could mark a turning point for the American fitness industry.
Calley Means, Anthony Geisler Urge Fitness Industry To Step Up Advocacy Efforts
Means, a White House adviser, and Geisler, a top fitness executive, say the timing is right to push for a bigger seat at the table in Washington.
Xponential Fitness Shares Climb as SEC Closes Probe Without Action
Xponential Fitness shares jumped after the SEC closed its 18-month investigation with no action, marking a turning point for the franchisor.
Why Anthony Geisler’s Sequel Is More Than Just a Fitness Brand
Anthony Geisler has big plans for boutique fitness franchising company Sequel Brands – and the fitness industry as a whole.
Mario & Courtney Lopez Join Pilates Addiction Flagship Opening
Pilates Addiction opens its flagship LA studio with a four-day event, celeb guests, and high-intensity classes.
Anthony Geisler Joins White House Health Talks as MAHA Report Calls for More Movement
Geisler, the CEO of Sequel Brands, is calling for decisive action to ignite a national fitness movement around the future of public health.
Anthony Geisler Launches Sequel Brands, a New Boutique Fitness Franchisor
Anthony Geisler's new fitness company Sequel launches with four brands, locations across the U.S. and a team of top execs.
Unscripted: Anthony Geisler on His Next Move in Fitness
Anthony Geisler joins the ATN podcast to give his thoughts on the trends shaping fitness, while teasing his much-anticipated next venture.
