Is This the End of the New York Yoga Studio?
September 23, 2020
Soaring rents, the pandemic and the rise of the Instagram yogi could mean the demise of the urban wellness oasis.
Many owners say the pandemic was the final straw for an increasingly untenable business, where even crowded classes could no longer cover astronomical rents. Some studios and teachers are trying to recreate themselves as online brands but face an already saturated market, where celebrity YouTube instructors have millions of followers… READ MORE @ New York Times