iHeartMedia to Put More Eyes On NEOU’s Content
Broadcast giant iHeartMedia and fitness platform NEOU teamed up to showcase NEOU’s affordable and accessible exercise offerings to a broader audience. NEOU is a 24/7 digital fitness and nutrition platform dedicated to democratizing exercise.
Leading communications conglomerate iHeartMedia has partnered with live streaming fitness and wellness platform NEOU to put more eyes on the latter’s health-related content. As stated in a press release from iHeartMedia, a “multiplatform marketing campaign” via the company’s radio, digital, podcast and social channels will be utilized to help introduce NEOU’s fitness programs to a broader audience.
iHeartMedia’s Peter Volynsky (executive vice president, Corporate Development & Ventures) states, “Our listeners rely on us for the best content and programming, and NEOU’s mission and company objective of providing its users with easy accessible and affordable health and wellness services is a natural fit and a valuable offering for our audiences across various backgrounds and demographics.”
NEOU CEO and co-founder Nathan Forster adds, “NEOU was created to democratize fitness and wellness, so that anyone, anywhere with a digital device could easily access high quality, effective workouts at an affordable price. With the strategic leadership and overall reach from iHeartMedia, we’re now able to offer NEOU to people everywhere. We are looking forward to this tremendous opportunity to introduce our world-class product to new audiences everywhere.”
NEOU provides a space for those seeking 24/7 on-demand and everyday live and interactive exercise classes at home or on-the-go. The company’s mission hinges on making fitness available for everyone, instead of “the privilege of the select few.” The cornerstones of NEOU are: “accessible, affordable, anytime, anywhere.” Over 50 unique brands are promoted on NEOU’s website, including The Journey (yoga), Limitless (bootcamp/HIIT) and Jane DO (dance) workouts. NEOU users can find a variety of other exercise classes from Pilates to strength, barre and kickboxing in its digital library. Content for kids and nutrition information are also found on NEOU.
A monthly membership runs for $4.99, while an annual membership is currently available for $34.99 after a 7-day free trial. For more information on how to join, head to neoufitness.com.
