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CrossFit CEO’s George Floyd Tweet Causes Reebok, Athletes, and Gyms to Drop Partnerships
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CrossFit CEO’s George Floyd Tweet Causes Reebok, Athletes, and Gyms to Drop Partnerships

CrossFit Games champ Rich Froning condemned the comments, calling them divisive.

Brands, gyms, and athletes are ending their affiliations with CrossFit after CEO Greg Glassman tweeted an insensitive remark about George Floyd and the current Black Lives Matter protests happening around the country.

On June 4, the Institute for Health Metrics and Evaluation tweeted a statement which called racism and discrimination “critical public health issues that demand an urgent response.” In his June 6 response to the tweet, Glassman replied “It’s FLOYD-19.” Glassman’s tweet refers to George Floyd, a black man who died on May 25 when a police officer knelt on his neck for over 8 minutes.

Members of the CrossFit community immediately took issue with the tweet…. READ MORE @ Men’s Health

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