Industry News

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Coach Welly Announces Official Launch with O2 Performance Gym

Coach Welly officially launches at O2 Performance Gym, offering AI-powered workouts, HRV tracking, and gamified rewards.

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AthletEX Uses Partnerships to Help Former Athletes Transition Into Fitness

Explore how AthletEX uses fitness partnerships to help former athletes transition into the world of wellness.

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Survey Reveals How Much Americans Are Willing to Spend for a Longer Life

A survey conducted by Forbes Health and Talker Research has shed light on the financial and lifestyle sacrifices Americans are willing to make

Freemotion Fitness Revitalizes Texas Health Huguley Fitness Center

Through a strategic partnership with Freemotion Fitness, a longstanding fitness hub has undergone a revitalization

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Snap Fitness Sees Strong Global Gym Growth After Rebrand

Minnesota-based Snap Fitness continues to open gym locations across the globe, buoyed by new branding and a revamped member app.

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Burn Boot Camp Launches ‘Confidence Campaign’ to Boost Membership

Enhance your Burn Boot Camp membership by joining the 'Confidence Takes Reps' challenge. From fitness to nutrition, this campaign helps build mental and physical strength.

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Fitness On Demand Partners with BodyBase to Expand Reformer Fitness Offerings

Fitness On Demand has announced a new partnership with BodyBase, a company specializing in reformer fitness machines.

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ISSA Offers Job Guarantee for Wellness Coach Graduates

In the world of wellness coaching, The International Sports Sciences Association (ISSA) has introduced a job guarantee for graduates.

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Amazfit Named Official Wearable Partner & Timekeeper of Hyrox

Hyrox, the competitive fitness racing company, has announced a two-year partnership with Zepp Health Corporation.

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MADabolic Appoints Kristi Wass to Executive Team as VP of Marketing

With a focus on strategic growth, Kristi Wass will spearhead marketing initiatives to enhance the franchise’s brand