Fitness Business
The 12 Books Every Fitness Entrepreneur Should Read
Discover the must-read books that provide actionable strategies for growth, leadership and creating client impact
The Biggest Fitness & Wellness Acquisitions of 2024
Athletech News is recapping some of the biggest business deals in 2024 across fitness, wellness and health.
Cadence Collective Launches To Monetize Participation Sports
Cadence Collective comes as demand grows worldwide for mass-participation sporting events like marathons, triathlons and fitness races.
How MADabolic’s Strength-Based Interval Training Prepares Members for Long-Term Fitness
MADabolic has an alternative approach to strength training that keeps members working out longer and living healthier.
New Year’s Resolutions for Gym Owners
From staff retention to AI and sustainability, these resolutions will future-proof your gym and keep members coming back for more.
Watch Now: DISRUPT Gym of the Future Content
Top brands, executives and experts share their thoughts on the future of gyms and health clubs during the DISRUPT video series.
500 Studios Strong: A Franchisee’s Inspiring StretchLab Success Story
Cole Raven found his way into the wellness franchise world somewhat unexpectedly — and it’s proving to be lucrative
Can Gaming Save Connected Fitness? Aviron Thinks So
Aviron allows users to play video games while working out at home. The brand believes it’s cracked the code when […]
London-Based Ultimate Performance Gears Up for US Expansion
Ultimate Performance is set to expand its personal training method in the U.S. after securing an investment earlier this year from Inflexion.
More Than Fitness: How ClassPass is Building a Holistic Lifestyle Platform
ClassPass is meeting the demand for sharing and creating a richer, more integrated lifestyle for members of different verticals.