Barry’s Is in ‘Growth Mode’ After Princeton Equity Deal, co-CEO Says
Fitness brand Barry’s is aiming to roughly double its number of U.S. studios following a recent investment from Princeton Equity Group.
As Senate Tosses PHIT Act, HFA Calls for Fitness Industry Action
The Senate has effectively removed the PHIT Act from the tax bill moving through Congress, a major blow to the American fitness industry.
Playlist CEO Fritz Lanman: AI Won’t Replace Humans, It’ll Make Brands Better
Lanman, the longtime Mindbody and ClassPass CEO, spoke about the future of AI in fitness and wellness during the recent ATN Innovation Summit.
Inside the ATN Innovation Summit: Fitness & Wellness Leaders Usher in a New Era
At the inaugural ATN Innovation Summit, hundreds of executives, founders and innovators gathered in NYC to chart a new course for fitness of wellness.
CEO Corner: Evan Miller on Building Gameday Men’s Health
Gameday has experienced staggering growth since it started franchising in 2023, opening over 300 locations and selling 1,000 licenses.
McKinsey Spotlights ‘Turning Point’ for Fitness & Wellness Industry
McKinsey & Company is calling attention to accelerating consolidation in fitness and wellness – and it what it means for the industry's future.
Why CrossFit Has Signed So Many New Partners in 2025
Under VP/Global Partnerships Greg Schwartz, CrossFit is overhauling its partnerships strategy, taking inspiration from American pro sports teams.
Gen Z, Personal Training Drive Continued Growth for HVLP Gyms
According to a research note from TD Cowen, Gen Z is expected to expand the market for low-price gyms in the years ahead.
Top Creatine Gummies on Amazon Contain Little to No Creatine, Report Finds
Many of the most popular creatine gummies on Amazon contain shockingly low levels of the compound per serving, according to SuppCo.
CEO Corner: The Edge’s Vinny Sansone on Scaling Gym Culture
Vinny Sansone founded The Edge Fitness Clubs in 1988, growing it into a 40+ location brand by emphasizing culture over corporate strategy.
