Liz Ostertag is a New York-based journalist covering business, technology, and consumer wellness. Her reporting explores how brands, products, and innovations shape the modern wellness economy, with a focus on e-commerce, product trends, and consumer behavior. Liz frequently reviews fitness and wellness products and writes about developments across connected fitness, health tech, and lifestyle.
She holds a BA in English from Princeton University, a JD from the University of Pennsylvania Carey School of Law, and an MBA from the Wharton School.
ATN tested Abbott’s Lingo continuous glucose monitor (CGM) to see what it actually reveals about food, fitness and everyday habits.
The partnership embeds Calm’s meditation and mindfulness content directly into Ozlo's sleep-optimizing earbuds experience.
Co-founded by Whole Foods' John Mackey, Love.Life offers everything from advanced medical diagnostics to cold plunges and gym equipment .
iFIT has launched the NordicTrack Ultra Reformer Series, a connected Pilates reformer that blends thoughtful design with digital capability.
We've rounded up the best new activewear products and brands to watch in 2026, including Lululemon, Set, Forme, Bandit, Janji & more.
We tested the Ergatta Rower, which blends sleek design with game-based workouts for a self-paced alternative to instructor-led fitness platforms.
Cody Rigsby spoke about his return to London, his love of British humor and how Peloton continues to lean into culture-forward content moments
Athletech News tested Myo, a new physical therapy concept designed to go above and beyond the typical PT experience.
The San Diego-based Cymbiotika reeled in a star-studded seed funding round as it launches its first large-scale campaign across the U.S.
The new location brings Tracy Anderson’s signature movement method and wellness philosophy to South Florida's Coral Gables.
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