SoulCycle, FlexIt Partner With Dr. B To Make Fitness More Affordable
Dr. B, a telehealth startup, drives more consumers to gyms and fitness classes by quickly unlocking pre-tax HSA/FSA funds.
CycleBar Celebrates Heart Month With All-New Strength Class
In celebration of American Heart Month, CycleBar’s new strength class integrates cardio and strength in a single workout session.
Peloton Stock Drops as CEO Laments Failed College Strategy
Peloton's rebrand isn't yet going according to plan; a bike deal with the University of Michigan won't be replicated with other schools.
Fitness Enthusiasts Prize Longevity Over Looks, Life Time Finds
Life Time has issued intriguing findings, the results of a 2024 fitness survey examining consumers' current approach to well-being.
Fitness Brands Make Their Mark on Franchise 500 List
Crunch Fitness was crowned the ultimate fitness franchise of 2024 by "Entrepreneur," but many brands earned a spot in the annual ranking.
Arkansas’ 10 Fitness Plots National Franchise Expansion
The gym chain touts low royalty fees and features the ability to have non–staffed operating hours, reducing labor costs.
Wellness Real Estate Is Booming – And Just Getting Started
The wellness real estate market is projected to hit a staggering $887.5 billion by 2027, according to The Global Wellness Summit.
Gympass Hits 2.6M Subscribers as Corporate Wellness Demand Grows
Gympass has reached 2.4 million subscribers and over 400 million cumulative employee check-ins across its partner network, the platform said.
These 7 Trends Are Shaping the $1.8T Wellness Market
There's a strong desire for more longevity, gut health and holistic sleep solutions, according to McKinsey's Future of Wellness survey.
Life Time Extends Hoka Deal, Expands in Colorado
Apparel and footwear brand Hoka will host pop-up shops and experiences at select Life Time clubs and events this year.
