Xplor Acquires Membr, Expanding Gym Software Biz
With Membr in the fold, Xplor plans to accelerate the development of Xplor Gym, its software solution for gyms and health clubs.
Planet Fitness Launches Media Network for Advertisers
The popular fitness franchisor is looking to bring advertisers directly to its 18.5 million members, including many Gen Z-ers.
Tom Brady’s TB12, Nobull Merge To Form Nutrition & Apparel Giant
The NFL legend joins Mike Repole, who bought Nobull last summer and has a history of partnering with Hall of Fame athletes.
Exxentric Pushes Boundaries Inside & Outside the Gym With Splitit
Exxentric uses flywheel tech to disrupt strength training. Thanks to Splitit, it’s also changing the way consumers buy fitness products.
Promountings Acquires Aqua Training Bag in Boxing Equipment Deal
Promountings, a boxing fitness equipment manufacturing company, has acquired Aqua Training Bag, a maker of water-filled punching bags.
Wahoo Fitness Launches Treadmill Powered by Smart Tech
Featuring gamification from Zwift Run and other high-tech features, Wahoo's Kickr Run is a formidable entry into the treadmill space.
EGYM, Life Fitness Unveil Smart Cardio Project
As part of a strategic partnership, EGYM and Life Fitness will collaborate to give users a more personalized, data-infused approach to cardio.
Crunch Fitness Franchise Group Plots Midwest Expansion
Michigan's top Crunch Fitness franchisee is looking to go from nine locations to as many as 75 following a partnership with CapitalSpring.
GolfForever Lands $10M for AI-Powered Home Trainer
GolfForever leverages AI to help users increase their strength, flexibility and balance to improve their swings.
Muuvr Raises $4.2M for Rewards-Based Fitness App
Muuvr, the fitness app incentivizing exercise, just got rewarded in its own right, notching $4.16 million in post-seed funding.
