Halotherapy Redefines Recovery With Salt & Red Light Combo
The wellness brand's HaloRestore & Recovery line merges salt therapy with modalities like red light, boosting the benefits of each.
Aktiv Answers the Call for Strength Training Innovation With a Showstopper at IHRSA 24
Aktiv's Smith 3D Trainer innovates on the shortcomings of traditional smith machines, making it a potent tool for all fitness facilities.
BFT Franchisees Build Community Through Group Strength & Conditioning
BFT is striking a chord with North Americans for its workouts and its ability to foster connections among members, instructors and owners.
With Freemotion’s 22 Series, Cardio Is a Member Engagement Tool
Gyms that install Freemotion Fitness equipment get an automatic boost from iFIT content, which is already enjoyed by over 7 million people.
Technogym Launches AI-Powered Health & Longevity Tracking
Technogym Check Up uses AI to assess physical and cognitive conditions, prescribing the ideal fitness program that adapts over time.
How Ekhos’ Saskia Topp Went From Model to Health & Wellness Entrepreneur
When the pandemic disrupted the modeling industry, Topp pivoted and founded Ekhos, a fast-growing digital marketing agency.
How Gyms Can Build Winning Wellness & Recovery Spaces, With WellnessSpace Brands
WellnessSpace Brands president Kevin Conway shares best practices for gyms and studios looking to build top-class recovery and wellness areas.
How SWTHZ Is Bringing Contrast Therapy to the Masses
The brainchild of franchising expert Jamie Weeks, SWTHZ offers infrared sauna, cold plunge and Vitamin C showers in luxurious private suites.
seca Tru Brings Medical Analysis to Gyms & Studios
The seca TRU body composition solution tracks muscle mass, fat mass, energy expenditure, recovery levels and more.
Concept2 Takes Personalized Fitness to New Heights With ErgData
The next-gen edition of ErgData allows rowers to set up workouts, view customized stats, track progress and enjoy daily challenges.