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Myzone Ecosystem Now Available on Smartwatches  

Myzone has rolled out MZ-Open, which makes its industry-leading heart rate tracking tech available on Apple and Android smartwatches.

Founder of Club Pilates Launches Second Franchise Brand in Red Light Method

Allison Beardsley's personal experience with the transformative effects of red light therapy inspired her to create Red Light Method.

How Fitness Franchise Brands Can Win the Global Expansion Game

Fitness franchises should be operating as if they want to expand globally from the jump, argues Jarron Aizen, CEO of software platform Hapana.

Lindora studio

Franchisees Embrace Lindora, Xponential’s New Metabolic Health Brand

Xponential Fitness' latest acquisition, Lindora, is already beginning to pay off as the metabolic health and weight loss markets explode.

ClubReady Is the Ultimate Companion for Fitness Brands Looking To Expand

ClubReady's software powers fitness brands of all sizes, from big-name franchises to single studios eyeing growth.

How FitOn Is Using Digital Content To Solve the Nation’s Health Crisis

FitOn is using the ubiquity of smartphones for good, helping 15 million members get healthier with engaging fitness and wellness content.

woman deadlifts at a BFT studio

With New President, BFT Eyes Massive Growth in North America

Franchising expert Duncan Cork will look to turn BFT into a household name in North America's boutique fitness scene.

Why Connected Fitness Is a Must for Fitness Franchise Brands in 2024

A leading manufacturer of smart equipment and best-in-class workout content, Echelon is all in on the power of connected fitness for franchise brands.

F45 Eyes Booming Wellness & Recovery Market To Drive Growth

F45 Training has launched wellness brands like FS8 and Vaura Pilates. It will also embrace recovery as a complement to its core HIIT offerings.

Unscripted: Equinox VP Julia Klim on Cultivating a Brand Identity

Klim shares why Equinox is more than just a fitness brand and how the company takes deliberate steps to nurture that identity in the marketplace.