AI Is No Longer an Advantage — It’s the Operational Divide
As automation becomes the backbone of modern operations, the gyms gaining ground are those embracing AI at their core, and […]
The Top Trends Propelling Fitness Forward
From AI to healthcare alliances, Les Mills CEO Sean Turner explains the must-watch shifts reshaping fitness and how brands can stay ahead
Skelcore and the Future of Fitness Spaces: Redefining Gyms, Hospitality and Wellness Tourism
Premium design. Smaller footprints. Retro innovation. Skelcore helps operators turn industry shifts into growth strategies built for ROI and retention. […]
What It Takes to Succeed in Boutique Fitness Today
Studio Grow’s Lise Kuecker maps out the future of studio businesses and the essential tools every owner must have to […]
How Fit Body Boot Camp Turns an Overlooked ‘Golden’ Opportunity into Franchise Profitability
With Fit Body Forever, Fit Body Boot Camp helps out a demographic that needs it most and puts their franchisees in a position for success
How Bon Charge Helps when the Holidays Overwhelm
With versatile, science-backed recovery tools, Bon Charge helps people stay grounded through the year’s most overstimulating stretch
How Alpha Fit Club Drives Expansion With Intention & Respect
Alpha Fit Club stays true to its core values while adapting key strategies to thrive in new territories around the east coast
Connection Is the New Competitive Advantage
As fitness consumers become more intentional and more data-driven, loyalty is shifting outside the club walls. Echelon is giving operators […]
Pilates and the 2026 Equipment Forecast: The Rise of Intelligent, Integrated Movement
Once a boutique niche, Pilates is now influencing a sweeping industry transformation. iFIT and Freemotion are ushering in the change
How Concept2 Innovates Durable Design
Through meticulous testing, open-access maintenance and relentless iteration, Concept2 builds on each success, producing machines that endure.