VR Fitness

How Fitness Brands Can Win in the Era of AI, VR & Wearables

Industry experts explore the impact of technologies on modern fitness, offering practical strategies for fitness professionals.

World Gym Uses Tech To Grow Beyond Bodybuilding Roots

World Gym VP/Marketing Tom Dievart shares how the global gym chain is leveraging technology to enhance the member experience.

Les Mills Does Virtual Like No Other Fitness Brand

Les Mills is as forward-thinking as it gets when it comes to digital fitness, exploring newer and smarter avenues to help gyms succeed.

VR Fitness Offers Similar Cardio Benefits to Running, Study Finds

A study found that certain VR workouts on the Supernatural app have similar fitness benefits to activities like running and boxing.

Alo Moves To Launch VR Fitness App With Yoga, Pilates & Meditation

Available exclusively on Meta Quest 3, the Alo Moves fitness app allows users to interact with 3D versions of popular fitness coaches.

Gamification, Financial Rewards Drive Workout Motivation, Study Shows

Gamification strategies and small financial incentives can encourage increased physical activity, especially when combined, according to new research. 

Product of the Week: Is Supernatural the Best VR Fitness App?

Those looking to add a little magic to their workouts should look no further than the Supernatural app, available on the Meta Quest.

VR Fitness App Litesport Eyes Healthcare, AI Body-Tracking

Jeff Morin, CEO of Litesport, shares what’s next for the VR fitness company, including participation in a Parkinson's research trial.

Virtual & Online Fitness Market To Top $250B as Demand Rises

The virtual and online fitness market is anticipated to reach $256.97 billion by 2032, up from $15.82 billion in 2022, per market research.

Puma & Meta Mixed-Reality Shopping Experience

Meta Quest, Puma Launch ‘World’s Smallest Gym’

Meta and Puma have teamed up to prove that virtual reality can deliver an amazing fitness experience in the smallest of spaces.