The Edge Fitness Clubs is giving its staff access to certifications, workshops and AI-powered tools through Inspire360.
As fitness consumers embrace weightlifting more than ever before, big-box gyms are embracing new offerings such as lifting-only rooms stocked with advanced equipment.
The Edge is rolling out its largest reinvestment yet, upgrading equipment, amenities and branding as it brings boutique-style classes to big-box gyms.
The Edge, an HVLP gym brand, is adding new classes including infrared yoga and semi-private strength training to its locations.
Vinny Sansone founded The Edge Fitness Clubs in 1988, growing it into a 40+ location brand by emphasizing culture over corporate strategy.
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