Ascent’s whey and plant-based protein powders will now be available at select Orangetheory Fitness studio locations.
ISSA members will enjoy exclusive access to discounts and special offers on 1st Phorm products, among other benefits.
Under Kelly, nutrition company Gainful has raised millions in funding, increased its sales and expanded into categories beyond protein.
Momentous is one of the fastest-growing brands in wellness, offering supplements designed to bring NFL-quality performance to the masses.
Thorne, which makes wellness supplements and at-home health tests, will become a privately held company once the deal closes.
The Vitamin Shoppe named Lee Wright its new CEO and Muriel Gonzalez its new president, a pair of appointments that come after the wellness brand’s parent company, Franchise Group, announced its intentions to go private through a $2.6 billion management buyout.
The Franchise Group says going private will help the parent company of The Vitamin Shoppe navigate a challenging economic environment.
It appears obvious that the benefits of vitamins and supplements for the human body are numerous, but read this to get the real picture.
The market share of GNC and the Vitamin Shoppe was 97 percent at the start of 2018. Now it’s 88 percent, thanks in part to a small but growing field of direct-to-consumer supplement companies.
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