non-alcoholic
Barry’s Gets In on the NA Beer Boom, Partnering With Tom Holland’s Bero
Bero, an NA beer co-founded by Tom Holland, has become the official non-alcoholic beer of boutique fitness giant Barry’s.
Athletic Brewing, OpenTable Make Non-Alcoholic Beer Easier To Find at Restaurants
Athletic Brewing is teaming up with OpenTable to make non-alcoholic beer easier to find as drinking rates fall in the U.S.
Live Nation Takes Equity Stake in Hiyo as Non-Alcoholic Drinks Gain Ground
Live Nation has partnered with and invested in Hiyo, bringing the non-alcoholic social tonic brand to select concert and event venues.
Athletic Brewing, Arsenal Extend Non-Alcoholic Beer Partnership
Athletic Brewing and Arsenal are running it back with a renewed deal to keep non-alcoholic drinks a part of the Emirates Satdium experience.
Meet Swet: The Mobile Sauna Turning Up the Heat on the Social Wellness Scene
Swet brings a mobile sauna and ice bath experience to festivals and events, tapping into demand for alcohol-free, wellness socializing.
Non-Alcoholic Beer Market To Hit $35B by 2032
The non-alcoholic beer market is projected to hit $35 billion by 2032, fueled by Gen Z, sober-curious trends, and rising demand for wellness.
