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The Event Fitness & Wellness Owners and Operators Can't Miss.
Activewear and footwear giant Nike is reportedly set to increase prices this week across several product categories.
Studio You and Nike have teamed up to launch a video series designed by and for teenage girls, aiming to boost confidence and enjoyment in PE.
Nike is reshuffling leadership and Skechers is going private in a $9B deal as two footwear giants take bold steps amid tariff pressures.
Nike and Hyperice have launched the “Hyberboot,” a technology-packed shoe that offers a heated massage for athletes’ feet and ankles.
Kim Kardashian and Nike are joining forces to launch NikeSkims this spring at select retailers and online, with a global rollout in 2026.
Nike and Gymshark are two of the biggest brands in activewear, and they both see a massive opportunity in fitness.
Nike is deepening its commitment to elite running with the launch of a nationwide network of distance running clubs.
Athletech News has rounded up the top Super Bowl ads that are changing the conversation on health, wellness and female athleticism.
Nike is hosting a six-city 2025 After Dark Tour, a series of women's running events that take place in the evening.
Reebok has unveiled a new training sneaker - the Nano X5 - as the sneaker and apparel company plots its comeback era.
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