Studio You and Nike have teamed up to launch a video series designed by and for teenage girls, aiming to boost confidence and enjoyment in PE.
Nike is reshuffling leadership and Skechers is going private in a $9B deal as two footwear giants take bold steps amid tariff pressures.
Nike and Hyperice have launched the “Hyberboot,” a technology-packed shoe that offers a heated massage for athletes’ feet and ankles.
Kim Kardashian and Nike are joining forces to launch NikeSkims this spring at select retailers and online, with a global rollout in 2026.
Nike and Gymshark are two of the biggest brands in activewear, and they both see a massive opportunity in fitness.
Nike is deepening its commitment to elite running with the launch of a nationwide network of distance running clubs.
Athletech News has rounded up the top Super Bowl ads that are changing the conversation on health, wellness and female athleticism.
Nike is hosting a six-city 2025 After Dark Tour, a series of women's running events that take place in the evening.
Reebok has unveiled a new training sneaker - the Nano X5 - as the sneaker and apparel company plots its comeback era.
Nike has partnered with Wellhub to give millions of employees access to Nike Studios as part of their employer-sponsored benefits plan.
Sign Up to Our Newsletter
