Kevin Duffy

NordicTrack Commercial 2450 Treadmill from iFIT

iFIT Embraces AI Fitness With New NordicTrack, ProForm Machines

AI Coach integration is central to iFIT's new lineup of 40-plus smart machines across the NordicTrack and ProForm brands.

iFIT, Freemotion Take Hybrid Fitness to New Heights With AI Coach 

iFIT will be launching AI Coach, an artificial intelligence-powered digital coach that interacts with users via text message to provide 24/7 support. 

iFIT Adds C-Suite Execs as AI Coach Launch Nears

Connected fitness company iFIT welcomed Mark Phillips as chief marketing officer and Bart Muller as chief international officer.

CEO Corner: iFIT’s Kevin Duffy on the ‘World’s Most Effective’ Fitness Platform

A longtime audio industry executive, Kevin Duffy joined health and fitness company iFIT a little over a year ago with some lofty ambitions.

iFit Plans AI Coach, Touts Tech in New Brand Campaigns

Two new campaigns spotlight the power of personalized tech and fitness content available through the iFit and NordicTrack brands.