HSA/FSA

Truemed Lands $34M To Grow HSA/FSA Purchase Platform

Truemed, which allows Americans to use HSA/FSA funds on fitness and wellness items, works with brands including Peloton and Eight Sleep.

Ladder app

Ladder Adds HSA/FSA Eligibility Through Flex

Ladder has partnered with Flex to make its fitness app eligible for Health Savings Accounts (HSA) and Flexible Spending Accounts (FSA).

Fitness & Wellness Brands Go All-In on HSA/FSA Spending

Fitbod, iFIT, Johnson Fitness & Wellness and Wellhub are making it easier to use HSA and FSA funds on fitness products and subscriptions.

Flex

Unlocking Consumer Health Dollars: How Flex Is Redefining the Fitness Economy

As consumer wellness surges and new legislation expands HSA access, Flex makes it simple for brands to accept pre-tax dollars.

woman ties her sneaker

Flex Raises $15M To Expand HSA/FSA Payments Access

Flex has just raised $15M in Series A funding to bolster its HSA and FSA payment platform and make wellness purchases more accessible.

Therabody, Flex Expand HSA/FSA Access to LED Masks, More

Therabody partners with Flex to make its LED mask, SmartGoggles and SleepMask HSA/FSA eligible, expanding access to beauty and recovery tech.

woman working out with dumbbells at Orangetheory Fitness

Dr. B Teams With Purpose Brands to Help Members Apply HSA/FSA Funds to Fitness

Purpose Brands has teamed with Dr. B to let members at Anytime Fitness, Orangetheory and Basecamp Fitness use HSA/FSA funds for memberships.

U.S. Capitol Building

PHIT Act Falls Short Again in Blow to American Fitness Industry

A provision that would've allowed fitness purchases to qualify as tax-free healthcare expenses wasn't included in the Senate-passed version of President Trump's tax bill.

Balanced Body metro IQ reformer

Balanced Body & Flex Partner To Make Pilates Purchases HSA/FSA Eligible

Balanced Body has partnered with Flex, allowing consumers to use pre-tax funds on Pilates equipment and accessories starting May 20.

Flex platform

Unlocking Growth: How HSA/FSA Payments Drive Revenue for Wellness Brands

Flex empowers fitness and wellness brands with seamless HSA/FSA payment solutions, turning healthcare dollars into business growth.