GLP-1

longevity room inside a UFC Gym
member exclusive

ATN Weekly: Gyms Are Riding the GLP-1 Wave

After years of “gym as a clinic” hype, operators like UFC Gym and Planet Fitness are finally making moves to offer their members access to GLP-1s.

two people about to head into a Planet Fitness

Planet Fitness Points To GLP-1 Opportunity as Outlook Rattles Investors

Planet Fitness CEO Colleen Keating sees a significant and largely untapped membership base taking shape as more people take GLP-1s.

Noom - 2026

How Noom’s GLP-1 Programs Are Designed for Long-Term Health

The psychology-based platform’s new Microdose GLP-1Rx Program is affordable and is designed to be easy on your body.

Best Online GLP-1 Services

Weight Loss for All: The Best Online Services for Personalized GLP-1 Treatments

Whether you're looking to lose weight, lower your blood sugar or address other health concerns, these are the best GLP-1 treatments online.

Starbucks barista hands a man a drink

Starbucks’ Protein Rollout Is Paying Off, With More Healthy Options To Come

Starbucks executives say protein is driving traffic, as the coffee giant builds out a deeper push into fiber and energy offerings.

Orangetheory Fitness lift

How Orangetheory, Anytime Fitness Are Responding to the GLP-1 Era

As more than half of GLP-1 users say medication alone isn’t enough, fitness giants Orangetheory and Anytime are adapting to a new type of member.

Tom Brady at a Hollywood film premiere

Tom Brady Takes Role at Medical Weight Loss Brand in Latest Wellness Move

Tom Brady has been named chief wellness officer at eMed, a digital health startup offering clinically supervised GLP-1 care.

Assorted Shake Shack burgers, including lettuce-wrapped and bun options, displayed on a tray and held by hands against a light blue background.

Shake Shack Joins In on America’s Protein Craze

Shake Shack’s new Good Fit Menu highlights high-protein, GLP-1-friendly options as fast-casual chains rethink their menus.

Dua Lipa on a Frame Fitness Pilates reformer

The Biggest Celebrity Fitness & Wellness Deals of 2025

It was was a banner year for celebrity and athlete deals in fitness and wellness. Here's who shaped trends in Pilates, nutrition and more.

Chipotle store exterior

Chipotle Capitalizes on America’s Protein Obsession

Chipotle is debuting its first high-protein menu, targeting GLP-1 users and Gen Z diners as the protein boom reshapes fast-casual menus.