Gen Alpha

Planet Fitness Sets Gen Z Record With Nearly 4M Teens in Summer Program

Over 3.7 million teens joined Planet Fitness’ free High School Summer Pass program, logging 19 million workouts and fueling Gen Z growth.

Hall Pass to the Gym: Planet Fitness Welcomes Teens for Free

Planet Fitness is bringing back its High School Summer Pass program for teens to remain active this summer.

Nike & Studio You Respond to Decline in Girls’ PE Engagement

Studio You and Nike have teamed up to launch a video series designed by and for teenage girls, aiming to boost confidence and enjoyment in PE.